About Us


Mario Fantoni, President

Mario is the creator of OfferMaxima's multivariate
testing methodology for advertising and marketing optimization.

Mario's work has been featured in Forbes, INC. magazine, Advertising Age, and other major

Formerly he was Consulting Director for Oracle
Corporation, Consulting Director for A.T. Kearney,
Consulting Manager for Andersen Consulting
(now Accenture) and Design Engineer for DuPont.

He holds a B.S. in Mechanical Engineering from the
Polytechnic School, University of São Paulo, Brazil, and an MBA from the Wharton School of the University of Pennsylvania, USA.






Listen to the Podcast
People Are Talking About

Lars Johansson from interviews Mario Fantoni, OfferMaxima's founder and one of the world's foremost experts on multivariate testing for marketing optimization. This podcast was voted one of the top 5 podcasts of 2007 in the area of Web Analytics and Optimization.


Dell Case Study

Increasing online sales 710% with Multivariable Testing.


Contact Us for More Info

Whether you are looking to optimize
your landing page, email or direct mail campaigns, and online or print ads,
we have the solution for you.


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